Established in 2011, THE ICONIC has redefined the future of retail in Australia and New Zealand. The marketplace stands for benchmark-setting customer service, delivery options, and returns policies while connecting Australia and New Zealand fashion and sports lovers through digital experiences.

With a focus on fashion, sports, and kidswear, The Iconic has over 1,000 brands present on the platform and over 60,000 products from leading labels like Sass & Bide, Camilla and Marc, Running Bare, and Lorna Jane. Apart from these, they also have international brands present and selling on the platform.

Increase your product visibility with Anchanto

  • Connect and manage multiple seller accounts in one place

  • Centrally manage all your eCommerce operations

  • Take smart decisions with filtered reports and insights

  • Instantly assign last-mile carriers

  • Achieve strong SLA compliance

Marketplace

Australia

  • Inventory Management
  • Order Management
  • catalogues & listings
  • Promotions & Planning
  • logistics & warehousing
  • Analytics & reports
inventory management
  • Centralize and Auto-sync Inventory

  • Get Low-on-Stock and Out-of-Stock Alerts for replenishment

  • Set/Add Buffer Stock centrally

  • Easily Import Bulk Products

  • Monitor in-process stocks in real-time

  • Manage Stocks based on Batch and Expiry Management

  • Maintain Quality based Inventory Counts

order management
  • Centrally View all your brands on one dashboard

  • Easily View, Manage & Process all orders with single order process flow

  • Track complete order cycle

  • Monitor status-wise orders

  • Download the Anchanto-generated shipping labels and invoices

  • Automate the seller delivery orders via Anchanto integrated 3PLs

catalogues & listings
  • Super-fast product listings

  • Easily add, monitor and edit products and their descriptions

  • Easily list the non listed existing products available in Anchanto OMS to The Iconic

  • Specialized functionalities to update listings on select channels

  • Easily track the product status and error if any from The Iconic

  • Simplified steps to create Kits & bundles

promotions & planning
  • Plan, Create, execute large-scale promotions

  • View and track Active, upcoming & past price, and internal Anchanto OMS promotions

  • Manage Multichannel (online and offline) promotions

  • Single-click Abort Live Promotions Functionality

  • Generate Customized Promotions Report

  • Set the promotions with fixed and percentage discount

logistics & warehousing
  • Easy flow for order assignment to pickers and packers

  • Easily assign channel-wise Last-mile carriers

  • Track the order movement in the Warehouse

  • Configure User Roles

  • Consolidate front-end and back-end processes

  • Get real-time logistics updates

analytics & reports
  • Manage multiple stores sales on one dashboard and in a single currency

  • Check high and low performing products & categories at a glance

  • Achieve control & visibility on sellout data

  • Track brand-wise performance

  • Easily compare the sales performance of 2 or more sales channels for a specific period

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